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Analysis and Design of E-commerce Firms
Šimo, Martin ; Janková, Martina (referee) ; Němcová, Zuzana (advisor)
Diploma thesis focuses on the procedures for the creation and promotion of electronic commerce. Thesis contains an overview of marketing channels that can be used for raising the profile of e-commerce with customers. Thesis also includes a draft of electronic commerce with an emphasis on the ease of operation and process automation.
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Selecting E-Commerce Information System
Parimucha, Petr ; Turák, Miroslav (referee) ; Neuwirth, Bernard (advisor)
This master’s thesis focuses on selecting an information system for the e-commerce site Lepime.cz. This e-shop sells home decorations – customized wall stickers. In the first part I am introducing the company, product, creating an analysis of the current information system and putting together the requirements and specifications. The second part is focusing on comparing considerable information systems, which were pre-selected to a shortlist. The key part compares the information systems economically, based on the required initial investments and monthly service fees.
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E-commerce Design and Development
Kim, Lev ; Kindlová, Dita (referee) ; Luhan, Jan (advisor)
This bachelor thesis focuses on the design and implementation of an e-commerce system for a company that makes surprise gifts. The selected client did not have its own website, so in order to remain competitive in the marketplace, it was necessary to develop and implement a website for the company's operations. This thesis focuses on the company's analysis, requirements and implementation of an e-commerce website with the required features.
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Analysis and Design of E-commerce Firms
Kohoutek, Josef ; Luhan, Jan (referee) ; Němcová, Zuzana (advisor)
In my bachelor´s thesis, I focus on the proposal for a new e-commerce solution for the company ABBAS, a.s. which specializes in selling security systems, especially for camera systems. The thesis is divided into two parts. The first part deals with the theoretical knowledge of the issue. The second part is focused on the practical part of e-commerce issues such as SEO analysis, competition analysis, keyword analysis, choice of providers of electronic commerce, methods of promotion and design possible solutions.
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Proposal of Part of Information System for Selected Subject
Liebscher, Tomáš ; Richter, Vít (referee) ; Luhan, Jan (advisor)
The diploma thesis deals with the analysis and selection of a suitable information system for selected company. The information system is selected according to the company's requirements and helps to streamline business processes. I will analyze individual information systems on the market and select the one that most closely matches the set criteria and requirements. I will then propose how to implement e-commerce and how to communicate with each other. At the end, an economic assessment is made.
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Proposal for Increasing Business Effectiveness of an E-shop
Kuna, Martin ; Veselý, Karel (referee) ; Dydowicz, Petr (advisor)
This bachelor’s thesis evaluates the most important factors influencing business effectiveness of Anglia-Trading.cz e-commerce web site. The first part contains a theoretical introduction to the topic of on-line selling and business effectiveness. In the second, practical part of this work, the theoretical findings are used to evaluate the effectiveness of the above mentioned on-line store. This evaluation is focused mainly on uncovering possible critical points and undiscovered opportunities. In the following chapter, several improvement suggestions and possible solutions of problems uncovered during the analysis are outlined. In the final part, main outcomes of application of these suggestions and solutions are described.
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Proposal of E-shop Designing for AREAL SYSTEMS s.r.o.
Parimucha, Petr ; Skoumal, Stanislav (referee) ; Skoumal, Stanislav (referee) ; Luhan, Jan (advisor)
This bachelor’s thesis deals with the proposal of a new e-shop for AREAL SYSTEMS s.r.o. The e-shop will sell individually manufactured wall stickers. The proposal is divided into two parts - technical and marketing. The technical part reviews the investment of buying a plotter and programming the e-shop. In the second part I will discuss the promotion possibilities on the internet and suggest their most appropriate combination. Finally I review the financial angle.
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Selection and Implementation of Analytical Tool for E-commerce Website
Coufal, Daniel ; Koch, Miloš (referee) ; Luhan, Jan (advisor)
The bachelor thesis focuses on the selection and implementation of an analytical tool for the purpose of measuring specific events according to the new analytical strategy implemented within a specific e-commerce website. The theoretical part introduces the principles and individual concepts that are the building blocks in the other parts of the thesis. The analytical part presents an evaluation of the current state, the proposal of a new analytical strategy and the tools needed for its implementation. The practical part describes the implementation of this strategy.
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E-commerce Design and Development
Kim, Lev ; Kindlová, Dita (referee) ; Luhan, Jan (advisor)
This bachelor thesis focuses on the design and implementation of an e-commerce system for a company that makes surprise gifts. The selected client did not have its own website, so in order to remain competitive in the marketplace, it was necessary to develop and implement a website for the company's operations. This thesis focuses on the company's analysis, requirements and implementation of an e-commerce website with the required features.
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